Visitor Scoring and Segmentation

Start monitoring customer’s behavior on the store, by integrating customer id of your store platform, to sessions on Plumb5.   You can assign scores to their behavior and start automating conversion campaigns

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The above graphic represents the profile of the visitor, where you can find scores assign to him. The above graphic tells us that the visitor frequency to the site has lowered, though he had visited recently. You can also see that the visitors page depth has lowered too which is an indication that the visitor is drifting away.

In this situation, you can enable a personalized tactical message to this user to be able to drive more excitement

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