In the era of global uncertainty and depressed world economy, one sector has seen some impressive growth trends – that is e-commerce!
Global e-commerce sales reached $1.1 trillion in 2012, up by 21.9% from $893.33 billion in 2011. While North America continued to claim most of those sales. Forecasts indicate that in 2013, total e-commerce sales worldwide will grow by 19.3% year over year to reach $1.3 trillion. China drives most of Asia-Pacific’s e-commerce growth, and is poised to surpass Japan to become the world’s second largest e-commerce market after the United States, this year. India’s e-commerce on the other hand, was worth about $14 billion in 2012, and has close to 10 million online shoppers and this number is growing at an estimated 30%.
This is some good news especially when traditional retailing worldwide is struggling to keep 4% growth rate and many big companies worldwide are pugnacious in defending their market share and profitability.