Rules based Engagement: How intuitive is your lead engagement?

With the rise of social media, there is a shift which has been observed in all kinds of businesses. Be it a small scale start-up at its initial stages or a business brand widely known, it is important to understand and monitor customer engagement.

Plumb5 helps you to channelize your business on the online platform to help you reach the kind of customers who would stay with you for longer. It is time to move from focusing on the “touch points” in marketing and sales process and form a meaningful and ongoing relationship with the customers; it is important to keep them involved in online interactions through the social channels.

A smart move for big results: In today’s date, those companies who engage with their customers through social media. It is found that people spend 20-40% more time on the brands which are active in the social media and are available online.

Plumb5 helps you to analyze the customer activity in the top social media platforms online in one chart, where you can understand the customer activity and keep them engaged for longer period. With Plumb5, you can create customer communities, based on their activities and transaction in your website and engage them with campaigns designed for them.

Full spectrum experiences: Customer engagement is an ongoing dialogue, and the companies need to be more like good listeners in the digital age. For that, it requires new set of rules. Which means, to listen to the customer reviews and their feedback about your business and others. Hence, it is important to jump into conversations which are more human like.

It is important to engage with your customers on chat, which is enabled by Plumb5, and engage in conversations trying to help them, listening to their complaints and feedback and acting accordingly. The customers trust a brand which takes care of their comfort and builds peer-to-peer relationship with them.

Result-driven campaigns: Customer engagement is not just for the sake of communication, but also to bring results out of it. To increase the brand awareness, one needs to understand the impact on the customer, and that it should lead to a clear direction.

Plumb5 helps you to keep a track of the customer reviews, feedback, conversation, and lets you design offers and campaigns leading towards brand awareness and increase in sales. Plumb5 is the best tool to know what your customer needs.

Reach anytime and anywhere: To be connected to the customers, a business needs to be on active every minute and day of the year. With the help of apps, the customers can access the brand anytime and from anywhere. Today, 78% of mobile apps are for customer service purposes.

A brand is believed to be neglecting the customers if it’s not engaging with them on-the-go, and hence losing them. With Plumb5, one can stay connected with the customers, suggest them products and services based on their search and increase leads and sale.

To grow business in an era where thousands of choices are available out there, it is important to be able to make a mark in the hearts and mind of the customer. Hence, it is a must that the rules for customer satisfaction are upgraded with time.

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