Connect your ecommerce store API to your Plumb5 account and start monitoring visitor behavior on your stores and run personalized campaigns based on behavior and interactions
There are 3 core steps to strap your store with Plumb5 so that you can analyze every visitor interaction spanning anonymous visitors, prospects or customers at your store
The first step is to insert your analytics, personalization and chat scripts to your store. This enables visitor tracking, targeted campaigns based on behavior and online chat with the visitor.
The second step is to synchronize the store APIs so that you can synchronize product and customer data. Integrating product data will help in generating product performance, trends and sales reports. Synchronizing customer data will help you create a custom segment on Plumb5 and run email or onsite targeted campaigns based on logged in customer or prospect
The third crucial step is to add a code snippet to be able to tag customer to sessions on Plumb5.
Now the store managers has a clear insights of unknown visitor behavior along with prospect and customer data. They can score interactions and auto-segment visitors based on interactions, which is further assigned to personalization campaigns.
Connect transaction triggers and start building attribution reports, popular paths or even cohorts based on transactions and automate retention campaigns
The store managers can send email campaigns based on web behavior, or responses to targeted campaigns and manage the entire customer communication on Plumb5. Get access to social and demographic data of your contacts
The retention manager can create a custom community for their store customers and target offers and assign scores for interactions or run surveys to understand buying behavior
Integrating Plumb5 to any online store, not only unveils hidden profits but facilitates the most optimized platform for a marketer to increase customer retention and lower customer acquisition costs